About Us

Welcome to PM Principle, a leading consultancy dedicated to driving customer success through innovative solutions and real-world experience. With over 10 years in the industry, our consultants have partnered with major brands like Nike, Toyota, JPMorgan Chase, and Estée Lauder, delivering measurable results and positive impacts.

John Bickel

John Bickel, CEO
Consortia Companies

Our mission is to partner with our clients to help them achieve their highest and fullest potential

Our mission is to be the momentum behind progress for our clients; partnering with them to achieve and secure their full potential.    We leverage our strong technology capabilities with our extensive business prowess and help them solve some of their most integral problems and overcome complex challenges.   

Meet the PM Principle family

Hi, I am Max, London born, Harvard educated, and refined on the streets of New York. I'm the founder of PM Principle, and the now VP of Strategy Consulting. I have worked extensively in both business consulting, strategy consulting, and technology consulting. I am here to ensure the success of all our engagements.
Max Patel
Max Patel
VP, Strategy Consulting
Hi, I am Sami. I am the Managing Director and VP of Strategy for PM Principle and Consortia Companies. My expertise spans operations to marketing to finance. I bring over 25 years of expertise to the PM Principle team and here to partner with you and help you achieve your fullest potential in all areas of your business.
Sami El Natour
Sami El Natour
VP, Operations
Hi, I am Kevin. I am a Master of Data and a monster Analyst; i am an all-around expert in making data lead and forcing it to spill secrets. I use data to help tell stories about what is, was, and even what can be. I have worked extensively to help use data to make informed decisions. I m here to help you make your data speak.
Kevin Ryon
Kevin Ryon
Director, Data and Analytics
Hi, I am Peter. I am a devout Technologist with over 20 years of technology management experience. My careers spans project management, integration, and transformation leadership for some of the most globally recognized brands. I am here to help ensure that all PM Principle clients achieve the greatest potential and outcomes from their technology stacks.
Peter Iuvara
Peter Iuvara
Principal Strategy Director
Hi, I am Chévet. With over 25 years of management and consulting experience, I am here to help PM Principle solve your problems. I have successfully helped numerous companies, strategize, change, and solve complex issues. I 15 years of formal management background and 10 years of consulting. I am here to help you win!
Chévet Johnson
Chévet Johnson
Principal Consultant, Strategy
Hi, I am Kwan. I have over 20 years of experience in Strategy formation, M&A, and large project execution. I have an MBA from Wharton and multiple certification in both business and technology. I am here to help your business grow through both sales and customer acquisition. I am an expert in increasing revenue and aim to help you do the same.
Kwan Lejin
Kwan Lejin
Principal Consultant